The 3 Best Email Writing Examples To Grow Your Business
Writing professional-sounding emails can be a challenge, and good email examples that don’t sound like they’ve been written like a robot can be hard to find. These 3 best email writing examples for your business will give you the inspiration you need to create compelling emails infused with your personality that people will actually want to read.

I know you’ve been there.
You’re sitting at your computer, hands hovering over the keyboard. You know you need to write this email… but you have no clue what to say. You’re building a brand, business or platform and want to be taken seriously while still coming off as authentically YOU.
But all you can find online are stuffy email writing examples that sound nothing like what you would say to a potential customer, client, or new lead. Whether you need to know how to write an email to a company or how to write a follow up email, you’re in the right place.
As a copywriter, I’ve had to learn over the years what works and what doesn’t work when it comes to pitching, promoting, and building community through email for myself and for my clients. I’ve taken everything I’ve learned and put them into some super easy-to-use, customizable templates in The Small Biz Email Bundle.
BUT because I think you’re great, I’m sharing 3 of those templates – totally free.
Let’s talk professional email writing examples…
Emails are a crucial part of modern communication, but crafting an effective message can be a daunting task. Whether you’re looking to secure a new gig or land that podcast interview, there’s an email template for that! Without further ado, here are 5 email writing examples that you can steal and customize right now to help you grow your brand.
The Welcome Email
So you’ve added a new subscriber to your email list! The welcome email is the first impression your subscribers will have of your brand, so it’s super important to make it count. Start by thanking them for subscribing and let them know what they can expect from your emails. Then, try to give them something for free – because everyone likes free stuff. Keep the tone friendly and welcoming, and make sure to include a clear call to action to encourage engagement.
Here’s an example Welcome Email that you can customize and make your own:
Subject Line: Hey [Name], your gift is inside!
Hi there [Name],
First of all, thanks so much for signing up to get access to [Product or download]. You can download it now right here!
<DOWNLOAD BUTTON>
After you’ve had a chance to dive in, I would love to hear what you think and any questions that you might have. Hit ‘Reply’ to this email and let me know!
While you’re here, it would be rude of me not to introduce myself.
My name is [Insert Your Name], and I’m so glad that you’re here.
I’m a [add what you do and what your business is] who helps people like you [Plug in exactly what you do here.] Now that you’ve joined the email list, you’ll get [Explain what kinds of email content they’ll get from you and how often they can expect it.]
In the meantime, here are a few other tools or resources you might be interested in:
- A blog post or podcast you did.
- A resource you love related to the lead magnet.
- Other FREE resources they might enjoy.
I’m here in your inbox to be a resource for you, and I’m so glad to have you join us. Now tell me – who are you and what’s your story? Hit ‘Reply’ to this email and let me know!
Talk soon!
[Signature here]
***Reminder: Add some of your/brand’s personality to your email!

The Promotional Email
The promotional email is a such a way to draw attention to the things that matter to you. Maybe you have a brand new digital product you’re excited about. Maybe you wrote a book or you’re launching a podcast. Either way, the key is to make your email interesting, relatively short and super easy to read. And the biggest part, make sure you include a strong call to action that makes your readers want to take that next step.
Here’s an example Promotional Email you can use to get sales, eyes, views and more:
Subject Line: It’s FINALLY here! Check out [NEW PRODUCT/SERVICE]
AHHHH [NAME] can you believe it?
Today is the day I’m launching [NEW PRODUCT/SERVICE].
I wanted to make sure you knew about [NEW PRODUCT/SERVICE] first, because I know you’re the kind of person who [LIKES/NEEDS][SOMETHING THAT APPLIES TO THEM].
[You know your audience, so speak to them on their STRUGGLE OR PAIN POINT. Tell them WHY what you have is perfect].
[NEW PRODUCT/SERVICE] will help you:
- Bullet point for feature #1
- Bullet point for feature #2
- Bullet point for feature #3
Ready to check it out?! Click here to check it out for yourself (Warning: may result in immense happiness and make many of your days increasingly better, but hey, I’m biased).
[INSERT BUTTON HERE]
To celebrate the launch, use code [CODE] for [DISCOUNT].
P.S. – Have any questions? I’m here! Right at my computer, refreshing my screen every 10 mins as I watch you guys checking out the site and grabbing one for yourself. Let me know how I can help if you need anything.
[YOUR SIGNATURE]

The Pitch Email
Maybe you used to do photography and you’d like to start pitching your services again. Maybe you’re dying to help a company in your town with their social media. If you want to work with someone, you’ll never get a “Yes” if you don’t put yourself out there! This is a super simple business introduction email template I created specifically for situations like this. While you may not always get a yes right away, it does have a pretty good track record of getting your replies, which opens the door to future opportunities!
This is a customizable sample email asking for business opportunity:
Subject Line: I really loved your [POST/ARTICLE/BLOG] about [TOPIC THEY TALK ABOUT/WORK ON]…
Hey [NAME]!
I hope that you’re doing well! My name is [INSERT NAME], and I’ve been following you on [SOCIAL ACCOUNT/WEBSITE/ETC.] I love how you [SOMETHING SPECIFIC THAT THEY’VE SHARED OR DONE], and wanted to reach out and offer my services to you if you ever find yourself in need of a [WHAT YOU DO].
A little bit about myself… write 2-3 quick sentences about qualifications/skills/experiences.
I’m a ….
I do…
I have done…
My goal/mission is to…
Now mention your 3 services. Be short and sweet, leave room for them to ask questions.
I have [1,2, OR 3] services that I think can help you:
● [SERVICE 1]: [INSERT 2-3 SENTENCES ABOUT YOUR SERVICES] [INSER
● [SERVICE 2]: [INSERT 2-3 SENTENCES ABOUT YOUR SERVICES]
● [SERVICE 3]: [INSERT 2-3 SENTENCES ABOUT YOUR SERVICES]
If you’d be interested in finding out more about one of these I would love to chat with you. I really [love/believe] in what you do, and it would be an honor to support you and your [business/platform].
Thanks [INSERT NAME], and I hope to chat with you soon!
[Signature]
Conclusion
Whether you’re a freelancer, business owner or just trying to get some creative projects off the ground, these 3 email content writing examples will help you feel more confident while communicating online! With the right business promotion email template you’ll be amazed by what can happen! Go ahead and try out these email writing examples and let me know which ones you end up using. I can’t wait to hear how it goes!
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